Book Review: The Zen of Social Media Marketing

I recently read the book The Zen of Social Media Marketing by Shama Kabani. The book had great reviews, so I thought I'd check it out and see what applications it had to social media strategies for startups.

This book actually covered more than the title would have you think. It does a good job in touching on all important internet marketing tactics like blogging, SEO, and paid advertising and tying them all into an overall social media strategy. 

The social media topics covered were strategies not tailored for startups, however, they were things that all entrepreneurs should know in general about social media. The book highlighted four social networks: Facebook, LinkedIn, Twitter, and Google+. 

Aside from the book, I found a great resource in the Kabani's website and blog. You can check it out here: http://www.shama.tv/. 

I would highly recommend this book. Even if you know a lot about social media, this book does a great job of putting the social media world as we know it today into perspective. You can purchase the book here: http://www.amazon.com/gp/reader/1936661632/ref=sib_dp_pt#reader-link.