Monday, April 23, 2012

What the "F" Facebook? Less likes?

Facebook pages are often thought of the best platform for companies in the social media landscape. It is a way for companies to connect with their fans, distribute information and news, and link all of their online media. However, a new study came out that states that the new Facebook Timeline layout actually decreased the rate at which fans will like our pages. Fan growth slowed by around 6%! You know the new Timeline layout I'm talking about right? It looks like this:


Facebook is always looking for a way to create a better experience for their users, but I think it is extremely important for Facebook to remember that a huge percentage of their users are businesses. Do you think that Facebook should focus solely on the consumer user or have a more balanced view on innovation? 


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